The Support Queen
The Support Queen steps onto the track with advice, builds or both
Today's race has a consultant who also codes. Nia Lock runs The Support Queen, a consultancy for everything customer-facing. SEO, Google Ads, custom website design and development, support ticket systems, AI integrations, knowledge bases and crisis management are all on the card. Here's the twist. You pick your lane. Take the advice and run with it yourself, or hand over the work and have it done for you. Nia's developer background means recommendations get built, and the fixes are structural, not just tone tweaks. Nia works remotely from Madrid with online and physical businesses worldwide. Custom apps, platforms and automation are in the lineup too. Give The Support Queen a look, cast your vote and see if it climbs toward the podium.
The pitch
Meet The Support Queen, the consultancy run by Nia Lock, who is both a business consultant and a developer. Her areas of work: SEO, Google Ads, bespoke website design and development, customer support systems, AI integrations, knowledge bases, plus crisis management.
You choose how involved to be: take Nia's guidance and put it into practice yourself, or hand the work over so it is done for you. She supports businesses both online and physical across the globe, working remotely out of Madrid.
Under the hood
- Organic search growth through SEO
- Paid growth with Google Ads
- Bespoke website design and build
- Ticketing systems for support
- Support powered by AI integrations
- Help centres and self-service knowledge bases
- Handling crises and disputes
- Tailor-made apps, platforms and automations
Pricing
Pricing model: Paid
Quick answers
What exactly do you do?
Anything customer-facing: SEO, Google Ads, web design and development, bespoke apps, support systems, AI integrations, knowledge bases and crisis management.
Do you only advise, or can you implement?
Both. Nia can build the dashboards, workflows, help centres and integrations she recommends.
Can you help with AI customer support?
Yes. AI live chat and AI ticketing resolve routine questions and hand difficult or sensitive cases to a human.
What does a consultation involve?
A conversation about where support is hurting and what good looks like, leaving you with practical ideas. Implementation can be scoped together.
What kind of businesses do you work with?
Both online and physical. From a small company drowning in support, to a salon or gym that wants its own custom billing or customer-retention app, right up to large, established names — I've worked on everything from PBN.LTD (a major hosting company) to SEO for Vivastreet. I'm based in Madrid and work with clients worldwide, remotely.