Guides
Answering Comments on Your Launch Page Like a Pro
Comments are the best thing a launch gives you. How to reply fast, handle criticism, answer pricing questions and turn commenters into early users.
- Community
- 8 min read
Launch of the Week: What the Badge Does and Doesn't Mean
Winning a weekly launch badge feels great. Here is what it signals, what it cannot prove, and how to use it honestly in your own marketing.
- Strategy
- 8 min read
The Day After: Capturing the Momentum of a Launch
The morning after a launch decides whether attention turns into users. A step-by-step plan for follow-ups, fixes, data capture and the first update.
- Playbook
- 8 min read